In late 2020, Reebok will release its first plant-based performance shoe.
While the brand has previously released a plant-based shoe as part of its Cotton + Corn lifestyle collection, the Forever Floatride GROW will be its first performance running shoe.
The newly-designed trainer replicates the same aesthetic as the original Forever Floatride Energy model, only it has been created using a unique combination of sustainably-sourced algae, castor beans, eucalyptus and natural rubber.
The shoe has been three years in the making.
‘The biggest challenge in making a shoe like this was developing plant-based materials that could meet the high-performance needs of runners,’ Reebok Future’s vice president Bill McInnis said in a statement.
‘During the three years we spent developing this product, we heard loud and clear that the idea of a plant-based running shoe resonates strongly with serious runners.’
The Forever Floatride GROW is a lightweight build featuring plenty of cushioning and a flexible mid-sole, so it’s suited to runners who do require a lot of wear out of their shoes.
The sustainable blend of materials is durable and breathable, meaning the shoes are less likely to hold in your pesky foot stank. The sockliner is also constructed from algae foam that is naturally odour resistant.
On a visual level, the shoe doesn’t look bad at all. The predominately white shoe is a neutral dream, with beige laces and stripes. There’s also a pop of colour in the form of a mustard-coloured tab and in-sole.